Everything you need to plan, launch, manage, and measure your ambassador programme — with editable templates, guidance, and real-world structure.

If you’ve ever said…

“We want to build an ambassador program.”
“We launched one… but nothing really came of it.”
“We’re not sure what to give or what to ask for in return.”

This playbook is for you.

Ambassador programs fail not because the idea is wrong — but because the execution lacks structure, follow-through, and strategic alignment. This resource changes that.

What’s Inside:

A step-by-step downloadable workbook including:

• Objective Planner: Define your programme’s purpose and measure success

• Natural Advocate Tracker: Find stockists already doing the work

• Editable MOU Template: Formalise your ‘give/get’ expectations

• Gives & Gets Alignment Map: Make sure deliverables drive results

• Ambassador Management System: Keep every detail organised

• Compensation Planning Sheet: Build scalable, layered agreements

• Performance Review Template: Track ROI, relationship strength, and results

• Plus: Light-touch guidance on how to use each template effectively

Who it’s for:

This toolkit was made for:
💼 Brand founders
📈 Marketing & sales leads
🎓 Educators or education managers

Why it works:

This isn’t theory.
It’s a proven framework used by Tamara Reid, brand consultant behind global ambassador initiatives for leading professional beauty and aesthetics brands.

Designed for real brands, in real time, with real deliverables.

💳 Pricing:

(one-time download)
✓ Instant access
✓ Editable templates
✓ No fluff, no filler

Create an ambassador program that’s more than a title. Make it a strategy.